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Last feed update: Monday September 22nd, 2014 03:52:14 AM

Using Social Listening to Focus Your Nonprofit Online Marketing Message - Business 2 Community

Saturday September 6th, 2014 12:51:36 PM
Using Social Listening to Focus Your Nonprofit Online Marketing MessageBusiness 2 CommunityThe rapid ascendancy of social media over the past decade, with 71% of adults visiting social media sites through early 2014, has not gone unnoticed by nonprofits, about half of whom (48%) recognize its importance to their overall marketing strategy.

6 Tech Tools Nonprofits Should Migrate to the Cloud - Business 2 Community

Sunday September 7th, 2014 03:31:12 PM
6 Tech Tools Nonprofits Should Migrate to the CloudBusiness 2 CommunityThe recent NTEN survey revealed there is, on average, one information technology employee for every 30 nonprofit employees per organization. This struck me as a bit odd since at least 90% of all registered nonprofits have less than 30 employees. In ...

5 Ways To Get Your Nonprofit's Online Content Seen - Business 2 Community

Monday September 15th, 2014 09:48:34 PM
5 Ways To Get Your Nonprofit's Online Content SeenBusiness 2 CommunityFor most nonprofit executives, social media and content marketing is still an unknown wild, wild west. The unbelievable success of the Ice Bucket Challenge will now move this largely untapped communications vehicle to the forefront of many discussions.

15 Ground Rules for Nonprofit Staff & Board Meetings - Business 2 Community

Wednesday August 20th, 2014 04:18:54 PM
Business 2 Community15 Ground Rules for Nonprofit Staff & Board MeetingsBusiness 2 CommunityLots of things can derail nonprofit staff, board and committee meetings. As an organization, adhering to the following ground rules for your various meetings can improve productivity and inspire a culture of teamwork: 1. In this room, at this time, we ...

How Branding and Marketing Helped 4 ACA Health Exchanges Succeed - The Nonprofit Quarterly

Tuesday September 2nd, 2014 03:19:58 PM
How Branding and Marketing Helped 4 ACA Health Exchanges SucceedThe Nonprofit QuarterlyWhat is striking about their conclusions about branding, marketing, outreach, and systems is that nearly everything in the Kaiser report is what smart nonprofits know about how to deploy their resources to reach people in need. ... should be reaching ...and more »

5 Ways Your Nonprofit Landing Pages Can Increase Conversions Tomorrow - Business 2 Community

Thursday August 21st, 2014 04:55:19 PM
5 Ways Your Nonprofit Landing Pages Can Increase Conversions TomorrowBusiness 2 CommunityBefore you create nonprofit landing pages, or even before you start your marketing campaign, you have to sit down, and understand who your audience is going to be. Where are they going to be coming from, what sort of messaging will appeal to them the ...

The New Nonprofit: Better Communication, Bigger Donations - Business 2 Community

Tuesday September 2nd, 2014 02:06:58 PM
The New Nonprofit: Better Communication, Bigger DonationsBusiness 2 CommunityAccording to the most recent Charitable Giving Report, there was a 13.5% increase in online fundraising between 2013 and 2012, and email marketing was the primary channel used to raise money. Direct mail, once the go-to for nonprofit fundraising, has a ...

Should Nonprofits Spend Millions on Naming Rights at Other Nonprofits? - The Nonprofit Quarterly

Wednesday September 17th, 2014 02:12:11 PM
Should Nonprofits Spend Millions on Naming Rights at Other Nonprofits?The Nonprofit QuarterlyIt's no secret that American healthcare providers—including nonprofit hospitals and healthcare systems—spend a great deal of money advertising services, promoting specialists, publicizing research, and even touting hotel-like amenities aimed at ...and more »

Movers and shakers: Melissa Fors, Hazelden Betty Ford Foundation - Minneapolis Star Tribune

Sunday September 21st, 2014 07:04:39 PM
Minneapolis Star TribuneMovers and shakers: Melissa Fors, Hazelden Betty Ford FoundationMinneapolis Star TribuneMarketing veteran Melissa Fors is leading a major rebranding effort at the Minnesota-based Hazelden Betty Ford Foundation, the nation's largest nonprofit addiction treatment organization. Fors, executive director of marketing strategy, said it would ...

Business people for Sept. 21 - Hutchinson News

Sunday September 21st, 2014 04:16:43 PM
Business people for Sept. 21Hutchinson NewsDan Fast, president of Pic-Quik, Inc., Hutchinson, was elected president of the Petroleum Marketers and Convenience Store Association of Kansas during the association's 100th annual convention Sept. 15 in Wichita. Fast has been a .... them on healthy ...





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